Why is climate action still seen as a luxury when it affects people’s homes, livelihoods and futures?
In this special episode of Leaders with Purpose, recorded live at the International Fundraising Congress (IFC), manifesto’s CEO Lou Lai speaks with Perihan Abou El Ela, Regional Partnerships Director at Greenpeace Middle East and North Africa.
Perihan shares the challenges of fundraising for climate justice in a time of conflict, economic pressures and limited funding. She explores who holds power in philanthropy, why the Middle East and North Africa (MENA) is so often overlooked, and what it takes to get resources into the hands of local communities.
From young women speaking up for their communities to the responsibility of funders to look beyond familiar causes and countries, this conversation offers plenty to consider for charity leaders, fundraisers and anyone working towards lasting change.
Chapters
00:00 Welcome to Leaders with Purpose at IFC
00:25 Meet Perihan and Greenpeace MENA
01:30 The challenges facing climate fundraising
04:44 Why climate isn’t always seen as a priority
06:21 Power, independence and decolonising funding
09:46 Supporting grassroots communities
11:15 Seeing the impact of community-led action
14:01 Greenpeace’s values in practice
16:49 Staying hopeful as a fundraiser
17:45 A call for funders to think differently
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The word impact is a very shiny, glamorous one. So when you feel that you’re doing something really of benefit to people it’s inspiring and it fuels you to do more.
Perihan Abou El Ela, Regional Partnerships Director Greenpeace Middle East and North Africa
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